Wednesday 9 May 2012

Dark Shadows (2012)

Director - Tim Burton
Stars - Johnny Depp, Michelle Pfieffer, Eva Green
Genre - Comedy/Fantasy
Release Date - 11/05/2012 (UK)
Production - Warner Bros
Distribution - Warner Bros
^^^ EXAMPLE OF VERTICAL INTEGRATION

Monday 30 April 2012

The Avengers Wows the World: £178.4 Million Overseas Haul!

http://uk.eonline.com/news/avengers_wows_world_1784_million/312391?utm_source=eonline&utm_medium=rssfeeds&utm_campaign=imdb_topstories

Case Study

TitleJack and Jill

 Release Date - 03/02/2011 (UK)

How is it being advertised?http://www.jackandjill-movie.co.uk/
The website features a trailor before you enter the site properly. Once you have entered it, there are tabs titled "About the Film", "Cast and Filmakers", "Videos", "Photos", "Downloads" and "Games".

Use of digital technology in marketingThe film has an official Facebook and Twitter page providing information about the film and cast, pictures and many trailor teasers.


The USPThe unique selling point of the film is that Adam Sandler plays both Jack Sadelstein and his identical twin sister, Jill. This brings added humour to it.

Distributor/production company and significance
The distributors are Columbia Pictures, Sony Pictures Entertaining, Sony Pictures Releasing Canada and Sony Pictures Releasing. The production companies are Broken Road Productions and Happy Madison Productions. These are significant because they are well known comapnies with good reputations which will make the film appear good, which will potentially attract a wider audience.

Significance of star/sAdam Sandler is famous for being a funny actor and has starred in many successful comedies. This is significant as it will provide positive connotations about the film.

Synergy Avril Lavigne sang a song for the soundtrack.

Film Analysis

Director/s - The Vicious Brothers
Title - Grave Encounters
Genre - Horror
Release Date - 9th Septemeber 2011 (USA)
Production Companies - Twin Engine Films, Digital Interefere Productions
Distributors - Albatros Film, Interfilm, Tribeca Film

The Dark Knight Rises (2012)

Director - Christopher Nolan
Stars - Christian Bale, Joseph Gordon-Levitt, Gary Oldman
Genre - Action/Crime/Drama
Release Date - 20/07/2012 (UK)
Budget - $250,000,000 (estimated)
Production - Warner Bros.
Distribution - Warner Bros.

 

Current Cinema Listings

Salmon Fishing In The Yemen - Lionsgate (owned by Viacom)

Lockout

Gone

Battleship
- Universal (owned by GE)

3D Marver's Avengers Assemble

2D Marver's Avengers Assemble

The Cabin In The  Woods

The Hunger Games
- Lionsgate (owned by Viacom)

3D Titanic - Paramount (owned by Viacom)

2D The Pirates! In An Adventure With Scientists

21 Jump Street
- Sony Pictures

2D Wrath Of The Titans

3D Street Dance 2

Mirror Mirror

W.E.

The Hunger Games (2012)

Director - Gary Ross
Stars - Jennifer Lawrence, Josh Hutcherson, Liam Hemsworth
Genre - Action/Drama/Sci-Fi
Release Date - 23/03/2012 (UK)
Budget - $78,000,000

Co-production comapnies - Lionsgate and Color Force
Distributors - Lionsgate (UK)
Synergy - soundtrack and score album by Universal Republic Records