Title - Jack and Jill
Release Date - 03/02/2011 (UK)
How is it being advertised?http://www.jackandjill-movie.co.uk/
The website features a trailor before you enter the site properly. Once you have entered it, there are tabs titled "About the Film", "Cast and Filmakers", "Videos", "Photos", "Downloads" and "Games".
Use of digital technology in marketingThe film has an official Facebook and Twitter page providing information about the film and cast, pictures and many trailor teasers.
The USPThe unique selling point of the film is that Adam Sandler plays both Jack Sadelstein and his identical twin sister, Jill. This brings added humour to it.
Distributor/production company and significance
The distributors are Columbia Pictures, Sony Pictures Entertaining, Sony Pictures Releasing Canada and Sony Pictures Releasing. The production companies are Broken Road Productions and Happy Madison Productions. These are significant because they are well known comapnies with good reputations which will make the film appear good, which will potentially attract a wider audience.
Significance of star/sAdam Sandler is famous for being a funny actor and has starred in many successful comedies. This is significant as it will provide positive connotations about the film.
Synergy Avril Lavigne sang a song for the soundtrack.
No comments:
Post a Comment